little fish meet big fish, chomp. about 12 hours from right now, rupert murdoch and his son james murdoch will be testifying about the phone hacking scandal that's now threatening to take down at least some of the murdoch media empire ahead of what is expected to be must-see tv here on msnbc naturally, news corp. provided a statement to nbc news that reads in part "we reject the notion that the issues at news international are somehow indicative of our culture." this is an isolated incident, this is not we at news corp. do business. one little paper. rest of us don't recognize the paper. it is key to rupert murdoch surviving the scandal. this is a "news of the world" problem, they'll say, not a murdoch problem. only problem, david carr, excellent media reporter for the new york times wrote today, the way news corp. cleaned up this alleged hacking scandal, u.s. hacking scandal with the floor company allegedly paying large sums of money to sweep the thing under the rug, that's been the way they've been operating in the